by United Fitness Marketing | Aug 14, 2018 |
The following guest post is from Mike “The Machine” Bruce, Strongman competitor, gym owner, former Marine and all around man of integrity. Running a successful gym is all about exceeding expectations — going above and beyond what others offer to create something truly...
by United Fitness Marketing | Aug 14, 2018 |
As a gym advertising and marketing veteran who prides himself on building long term relationships based on ethical business practices, I have some core beliefs. Here’s the main one: there are certain lines you just don’t cross. Misleading prospects is the ultimate...
by United Fitness Marketing | Aug 14, 2018 |
It’s time for the health club industry to start a 12 step program in 2014 to drop some bad habits. You want to know why $10 a month, low-cost, so called “no commitment” gyms have an edge? They don’t pressure people. And their price point requires few sales skills....