The Surprising New Revenue Stream You REALLY Need: Online Programming

The Surprising New Revenue Stream You REALLY Need: Online Programming

From where I stand as a membership marketing consultant, mostly to “Ma and Pa” gyms, many facility owners are making a big mistake: trying to beat the “big boys” at the their own game. They are offering the same deep discounts, but don’t have the big marketing budgets...
The NO BS Way To Run A Great Gym

The NO BS Way To Run A Great Gym

The following guest post is from Mike “The Machine” Bruce, Strongman competitor, gym owner, former Marine and all around man of integrity. Running a successful gym is all about exceeding expectations — going above and beyond what others offer to create something truly...